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Participants from over 15 different countries attended the conference to obtain firsthand information on how to successfully market the International Business School's programmes worldwide. With 60–65% of our students coming from over 100 countries worldwide as a result of its successful initiatives, IBS has become an international knowledge hub.

Innovations for the 2024–2025 academic year were introduced by rector Dr. Márton Rácz. Among these, the joint BSc programme in Artificial Intelligence and Data Analytics Business Management with The University of Buckingham deserves special mention as it attracted significant interest even at its announcement. The Psychology programme launched in collaboration with Dublin Business School was also met with equally great anticipation.

Pro-Rector for Marketing and Admissions, László Lendvai, credited the high volume of applications for the upcoming academic year to IBS's exceptional recruitment network. Our partners are dedicated to promoting IBS’ British/Hungarian or Irish/Hungarian double-degree bachelor's, master's, and doctoral programmes on a global scale.

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The international partners were pleased to hear that IBS students would continue participating in the European Union’s Erasmus programme, providing the opportunity to choose from 62 partner institutions in 21 countries to gain new higher education experiences. When discussing the secrets of IBS' success, the international recruitment experts highlighted the competitive degree, the small group-based, interactive and contemporary teaching techniques, the renowned tutors and professors, the committed student welfare service, and the career office.

Participants at the Partners’ Conference stayed in the International Business School's very own Residence Hall in Graphisoft Park, gaining first-hand experience of the student accommodation conditions. The Conference also offered them the opportunity to discover the main sights of Budapest and Vienna.

The participants appreciated the opportunity to meet the International Business School students and commended their qualifications, openness, knowledge, and social skills.